What started as a LinkedIn gig turned into a 2,5 year adventure. As the content manager for Rebel – a ‘boutique’ consultancy agency that is growing into a global brand for sustainability consulting and investments – I grew the LinkedIn following for the company from less than 4000 followers to more than 11,000 followers in under 2,5 years. With the exception of one 3-week campaign, we didn’t use any paid media. As the content manager I was the gatekeeper for all online content published for the Rebel brand. A successful and eventful gig that included copywriting, editing, hashtag research, keeping up with the latest algorithm studies, LinkedIn trends, and graphic design. Curious? Check any of the posts from the period below, here.

Date: August 2019 - February 2022
My role: Content manager for all social platforms + website, with the main focus on LinkedIn
Client: Rebel (global impact-focused consultancy & investment agency)
Results: from <4000 followers to >11,000 followers in less than 2,5 years, 99% organic growth!